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Survey: Digital technology, social media, the social determinants of health and health equity

Survey: Digital technology, social media, the social determinants of health and health equity

By Sume Ndumbe-Eyoh Sume Ndumbe-Eyoh on January 18, 2016

The National Collaborating Centre for Determinants of Health (NCCDH) focuses on the social and economic factors that influence the health of Canadians. The Centre translates and shares information and evidence with public health organizations and practitioners to influence interrelated determinants and advance health equity. The NCCDH uses a range of knowledge translation and network development approaches to support public health practice including an online community and social media.

Social media tools can enhance public health efforts to engage the public, collaborate across sectors, and exert influence. Such tools create a hybrid space where interactions can be highly personal as well as customized; and information can be modified for and directed towards specific individuals, organizations, and networks. As such, social media is a key resource for knowledge translation and relationship building. The growth of social media presents opportunities for public health to openly and creatively exchange knowledge on the social determinants of health (SDOH) and health equity. While the use of social media is generally high across Canada, knowledge on its use within public health is sparse.

The objective of this survey is to assess how digital technology including social media is being used to support action on the SDOH and health equity. We are interested in how public health uses these tools for knowledge translation, relationship building, and on specific public health roles to advance health equity.

The NCCDH is inviting public health professionals to complete a survey to assess how digital technology (including social media) is being used to support action on the SDOH and health equity. Your input is important to gaining these insights and ensuring the Centre can best support your efforts.

Please take 20 minutes today and click here.

The survey will remain open until February 12 2016.

If you would like to receive information on the findings and related dissemination please provide your name and email here.

If you have any questions please contact Sume Ndumbe-Eyoh

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Collaboration Communicate Knowledge translation

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